We’re really proud of our latest release of Nextanalytics for Excel, and I think you’ll be impressed with how much you get for so little. This is not just a simple add-in to Microsoft Excel; it brings a lot of capabilities from large-scale BI applications down to the desktop for personal use. New to version [...]

When building a dashboard for web reporting, people often want a quick summary or overview on the first sheet. In the overview, they’d like to see a few key traffic metrics as well as an indication of the trends over the period. This is easy to do with Nextanalytics and some simple Excel charting.

When monitoring web sites, it is easy to get lost in the day to day details, and every now and then you need to step back just a bit and take a look at a larger picture. Usually longer term trends are viewed as a single line chart or page views or visits, and it [...]

There are a large number of dimensions and metrics recorded by Google Analytics, and each of them provides some unique insight into your web site visitors and their behaviour. When looking at the visitors, it helps to build a profile of where they are from, how they came to your site and what they used [...]

A sudden change in web site traffic appears and you have to explain it to your boss. Here is an example of a quick analysis using Nextanalytics for Excel with Google Analytics that not only gets to the information you need quickly, but it gives you repeatable presentation material with very little extra effort.