Average time on site and average pageviews revisited

I read Michael Whitaker’s web analytics blog today about average time on site and average page views, and since it ended with a question and a partial analysis, I thought I’d do a little digging into the topic. What Michael noted early on was that the average numbers do not show how the data is distributed, [...]

A Google Analytics Map Overlay in Excel

This is the Microsoft Excel report element you’ve always wanted – showing a map of the world, highlighted to show where your website visitors come from. It is included in this week’s free dashboard, and Next Analytics will automatically create and update it. To learn more about the dashboard, see our Product pages. In this [...]

Advanced Website Visitor Engagement Analysis I

Most of the templates and sample reports that I’ve posted simply demonstrate that Nextanalytics can produce all the same web reports you have seen elsewhere. But Nextanalytics can go so much further; we’re not just another quick and easy reporting tool – we can run with the big dogs.
In this example, we not only create [...]