There are a large number of dimensions and metrics recorded by Google Analytics, and each of them provides some unique insight into your web site visitors and their behaviour. When looking at the visitors, it helps to build a profile of where they are from, how they came to your site and what they used [...]

Using Google Analytics web analytics service to monitor your web site gives you some excellent metrics to monitor the engagement level of your site visitors. Engagement is typically measured with four distribution reports that explore your visitors’ loyalty, recency, and the duration and depth of visit profiles. Distribution reports can be very difficult to program [...]